The Sill

The Sill

Redefining a company that has always done things its own way.

Client: The Sill

Focus: Digital Strategy, Product Strategy, Content Strategy, Advertising, Brand Design, Content Production.


ReThinken partnered with national plant retailer The Sill to refresh the brand and redesign and refine their ecommerce experience and in-store identity.


We assisted The Sill’s mission to support Plant Care by creating editorial sections and by making the inquiry process more streamlined.

Content Production

We shot all of the product photography, recreating the intimate experience of shopping in-store on a screen.

The Results

  • 500% increase in sales first year post-launch
Advertising & Marketing
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